“Shop Small Give Big” Promotion Results in Even Bigger Support for Community Food Bank.

“Shop Small Give Big” Promotion Results in Even Bigger Support for Community Food Bank.

Shrewsbury, MA: Rocco and Karen DiVerdi, owners of Enchanted Fireside at 728 West Boylston Street in Worcester MA, presented a $6,400 donation to Sally Hodgerney, Development and Communications Coordinator of Worcester County Food Bank on Friday, December 8th 2017. The $6,400 donation represented a percentage of Enchanted Fireside’s November sales in their first annual “Shop Small Give Big” event. Enchanted Fireside sells, services and installs hearth products including wood, gas and pellet burning stoves, fireplaces, fireplace inserts and accessories.

“For years, we have participated in Small Business Saturday, the Saturday after Thanksgiving, in a celebration that recognizes the importance of small businesses to the local community. This year, we extended the concept for the entire month of November to accommodate our client’s typical purchasing time frame, and coupled it to a tangible community contribution.” explains Karen. “Small businesses like Enchanted Fireside contribute to the community every day in large and small ways, including providing quality jobs. “Shop Small Give Big” helped us to spotlight the importance of all small businesses, and include our generous customers in our community support.”

“We selected Worcester County Food Bank to receive the proceeds of our ‘Shop Small Give Big’ event,” adds Rocco. “Throughout November, our clients consistently showed their appreciation and respect for the Food Bank, as well as their enthusiasm in being part of this community effort. On behalf of our company, our employees, and our clients, we are pleased to present the donation of $6,400 to support the continued efforts of Worcester County Food Bank in our community.”


About Enchanted Fireside:

Founded in 1995, Enchanted Fireside is dedicated to providing a warm, expert-backed experience and quality hearth products including gas, wood and pellet fireplaces, fireplace inserts and stoves to residential and business properties in Central Massachusetts. Enchanted Fireside’s awards include Worcester Chamber of Commerce Small Business of the Year and Worcester Telegram’s Best Fireplace and Stove Dealer of Central Massachusetts. Enchanted Fireside is a member of NEHPBA (Northeast Hearth Patio Barbecue Association) and the Worcester Area Chamber of Commerce. Their knowledge of the area’s construction and fuel types as well as their experience in the hearth industry positions Enchanted Fireside as the experts in the selection, design and installation of fire features for their customers.