Enchanted Fireside, Inc. – Privacy Policy Last updated: March 30, 2026
This Privacy Policy discloses the privacy practices for Enchanted Fireside, Inc. and applies to information collected through our website (www.enchantedfireside.com), in-store purchases, phone orders, and related customer interactions.
Enchanted Fireside, Inc. (“Enchanted Fireside,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. By using our website, placing an order, or providing your contact information, you consent to the practices described in this Privacy Policy.
1. Information We Collect
We collect information you voluntarily provide and certain information automatically.
1.1 Information you provide directly This includes your name, email address, phone number, mailing address, and other details when you:
- Place an order in-store or over the phone
- Request quotes, services, or information
- Contact us by email, phone, or contact forms
- Participate in surveys or other communications
1.2 Information collected automatically When you visit our website, we and our service providers may collect device and usage information such as IP address, browser type, pages viewed, and cookies (see Section 4).
2. How We Use Your Information
We use your information to:
- Process and fulfill your orders
- Provide customer service and respond to inquiries
- Send transactional SMS notifications about order status, pickup readiness, warehouse instructions, appointment confirmations, payment processing, and related customer service messages
- Improve our website, products, and services
- Comply with legal obligations
SMS / Text Messaging Notifications We may send transactional (non-marketing) SMS notifications to customers who voluntarily provide their mobile phone number at the time of purchase or appointment booking. These messages include order-ready alerts, pickup instructions, appointment details, payment confirmations, and status updates.
Consent is obtained verbally at the point of sale and confirmed via a double opt-in SMS requiring a “Y” or “YES” reply. Message and data rates may apply. You can opt out at any time by replying STOP.
No mobile information, text messaging originator opt-in data, or consent will be shared with any third parties or affiliates for marketing or promotional purposes at any time. This data is used solely to deliver the requested transactional notifications.
3. How We Share Your Information
We may share your information with:
- Employees and contractors who need it to perform their duties
- Trusted service providers (e.g., website hosting, payment processors, analytics) who are bound by confidentiality
- As required by law or to protect rights and safety
We do not sell or rent your personal information. We do not share mobile opt-in data or SMS consent with third parties for marketing purposes.
4. Cookies, Analytics, and Tracking Technologies We use cookies and tools like Google Analytics to operate and improve our website. You can manage cookies through your browser settings.
5. Third-Party Services and Links Our site may link to third-party websites. We are not responsible for their privacy practices.
6. Your Choices and Rights
- You may opt out of marketing emails at any time.
- You may request access to, correction of, or deletion of your personal information by contacting us.
- SMS opt-out is available by replying STOP to any message.
7. Security We use reasonable safeguards to protect your information, though no system is completely secure.
8. Children’s Privacy Our site and services are not directed to children under 13. We do not knowingly collect information from children under 13.
9. Changes to This Privacy Policy We may update this policy and will post the new “Last updated” date. Continued use after changes constitutes acceptance.
10. Contact Us Enchanted Fireside, Inc. 728 W Boylston St, Worcester, MA 01606 Phone: (508) 856-9900 Email: sales@enchantedfireside.com
